A total of 84% reported that working with the finance department on paperwork and negotiating price were the most time-consuming elements at a dealership.Millennials were slightly less driven by a good deal at 32%. 46% of all respondents said it’s most important to find the best deal.This included budget determination, credit score check and financing options. 62% ranked finance as the most important part of the car-buying process.Finance, and in turn getting a great deal, drives car purchases over all other factors.Here are some of the highlights that grabbed my attention. I thought the numbers were interesting and show you how confusing the car buying process can be. And we weren’t even at the negotiating stage or looking into finance options yet, which is the most time-consuming and intimidating part.Ĭapital One shared insights from a survey they conducted about car buying. If you’ve ever done any car shopping, this should sound familiar. Some of the dealerships even had the managers stop by to meet us before we left in hopes that they could convince us. Then even though we said we were just doing some preliminary research, they still asked how they could get us to walk out with a car today. They told personal stories about why they loved the car and brand, we filled out some paperwork where they gathered information on us, then we test drove the cars. Most of these sales people were, as you would expect, salesy. We walked in and someone greeted us within minutes asking us what we need. We spent a few days visiting different dealerships to check out some of the cars we’re interested in and although there were some exceptions, most dealerships felt the same as they did 10 years ago.
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